OpenArt

performance-ads

Create, adapt, or revise paid social feed ads through OpenArt MCP from products, briefs, references, approved copy, or existing results. Use for hooks, product demonstrations, concise offer or message ads, and controlled creative variations. Includes intake, reference analysis, claim verification, sequence design, generation, and audiovisual review. Graphics, presenters, and CTAs are chosen by the brief. No post-production pipeline is required.

pgc

Generate professional presenter-led PGC footage with Seedance through OpenArt MCP. Use for camera-facing product reviews, expert explainers, educational presentations and scripted spokesperson takes with deliberate lighting and stable camera framing. Includes intake, full reference analysis, script, performance, multi-clip continuity and audiovisual QA. Deliver individual takes with native speech, without B-roll or post-production. Casual phone-native lifestyle sharing belongs to UGC.

product-listing-video

Create, adapt or revise product listing videos through OpenArt MCP, especially Amazon-style product-detail media galleries alongside product images. Use for product overview, detail, usage and feature demonstrations that help shoppers evaluate the exact item or SKU. Includes intake, reference analysis, product evidence, sequence design, generation and review. Marketplace placement and current specifications are verified per brief; this is not an off-site performance-ad workflow. No local post-production is required.

talking-head

Build Talking Head Video through OpenArt MCP when one person addressing the camera is the main format. Use for direct-to-camera explanations, product recommendations, teaching, opinions, announcements and spokesperson messages, with expressive delivery and meaningful same-shot demonstrations. Casual or polished setups are supported. Explicit UGC lifestyle or professionally staged PGC briefs retain their dedicated skills; edited ads with B-roll fall outside this skill.

tvc

Create, adapt, or revise brand commercials with OpenArt MCP, from product images, briefs, reference films, scripts, or existing results. Use for TVC-style brand films, product launches, sensory or narrative commercials, and brand-video variations. Includes intake, full reference analysis, product evidence, creative direction, model generation, and audiovisual review. Delivers model-generated ads without a post-production pipeline; supports prompt-only requests.

ugc

Create, adapt or revise phone-native UGC ads through OpenArt MCP. Use for relatable peer recommendations, product discovery, first-look demonstrations and lived-in usage scenes. Turn basic product briefs into conversational scripts with specific everyday reasons to care, meaningful product use and naturally integrated offers. Includes product research, detailed script/reference analysis, performance direction, generation approval and audiovisual review. Professional presenter reviews belong to PGC; UGC styling does not establish a real customer testimonial. No local post-production is required.